Triz (Theory Of Inventive Problem Solving) Level 1

Innovation is an important skill much needed in the new economy. With competition becoming increasingly intense, innovation is no longer a “nice-to-have” skill, but a “must-have”. There is a way to learn INNOVATION in a systematic approach. This approach is known as TRIZ, or Theory of Inventive Problem Solving. TRIZ is a Russian methodology discovered about 66 years ago but has remained a well-kept secret. This open secret has finally reached you through the TRIZ Level 1 Workshop.
The Malaysia TRIZ Innovation Association (MyTRIZ), in partnership with the International TRIZ Association (MATRIZ), will facilitate a two-day workshop to cover the history of TRIZ, share the insight of the profound discovery, provide in-depth knowledge into six techniques, and impart the application aspects of the methodology. This workshop includes an assessment for certification as a TRIZ Level 1 Practitioner. TRIZ is a catalytic program for employees to upgrade the problem-solving and innovation skills to international certification standards.
TRIZ is recognised as one of the most powerful methods for innovation. It is embraced by many corporations, namely Siemens, Samsung, Intel, Whirlpool, LG, Christian Dior, Boeing, Procter & Gamble, L'Oreal, KIA, Hyundai, etc.

Upon a successful completion of this course, participants will be able to:
• Provide solutions to inventive problems using TRIZ tools and techniques
• Create innovations in product design and development through the application of TRIZ methodology

Module 1: Introduction to TRIZ methodology, history and adoption
• TRIZ is a theory created to systematise processes and procedures related to innovation and creativity in the solution of problems. TRIZ is a Russian acronym which can be expressed in English as ‘Theory for the Solution of Inventive Problems’ and it consists of a theory, operating procedures, and a range of tools created by Genrich Saulovich Altshuller (1926—1998) from 1946, with the objective of capturing the creative process in technical and technological contexts, codifying it and making it repeatable and applicable, in short a proper theory of invention.

• The capability of inventing is usually deemed to be a natural quality and not a process which may be systematised with a scientific approach. Altshuller did not agree with the idea and started from the study of patented ideas to come up with the deduction of the general principles governing the evolution of technical systems underpinning the theory of invention he formulated.

• TRIZ allows the analysis, the structuring of models and, finally, the solution of problems with a systematic approach based upon a series of subsequent stages and operating tools. Up to this day, the TRIZ methodology has proved to be the most efficient to solve inventive problems and one which may be learnt and used without any need for an innate individual creativity.

• Supporting the validity of the methodology is the diffusion in companies, both in small and medium enterprises, as well as in several giants at a worldwide level, among those worth citing include 3M, BAE Systems, Boeing Corporation, Daimler Chrysler, Dow Chemical, Ford, GM, HP, Hitachi, IBM, Intel, Johnson & Johnson, LG Electronics, Motorola, Kodak, NASA, Nestlé, OTIS Elevators, Panasonic, Procter & Gamble, Samsung, Siemens, Toyota, UNISYS, Xerox, Whirlpool, Saipem and BTicino.

Module 2: Structured Problem Solving Process
• Provide step-by-step process to define a problem, analyse the current situation, identify possible causes, develop solutions, discuss ways to implement solutions, standardise the solution, and monitor the progress.

Module 3: Function Analysis
• People buy functions/functionality and not products. Understanding functions and functionality at the most basic level is fundamental to the successful application of TRIZ. Solutions change, but functions stay the same. Knowledge classification by function allows ready access to other solutions.

Module 4: Cause & Effect Chain Analysis
• A tool to refine a problem statement and drill down to find the root cause of the problem.

Module 5: Trimming
• Typical engineers would add components to a system to enhance or solve a problem. The next tool after analysing the function of a system and understanding the root cause is to eliminate components that may not be needed for the main function. The purpose is to search for a more ideal system that is less costly and has fewer components.

Module 6: Ideality
• Each system evolves towards its ideal state. The ideal state of a system is where it has all the benefits with none of the harm or none of the costs. The system is better, faster, low cost, low error, low maintenance and so on (The ideal system consists of all positives and no negatives). The ideal system is a system that does not materially exist; while its functions are achieved (ideal system is no system). In the absolute sense, ideality is impossible to achieve, but in a relative sense, ideality is achievable.

Module 7: Engineering Contradiction
• An engineering contradiction is a situation in which an attempt to improve one parameter of a system leads to the worsening (impairment) of another parameter. It can be reflected in a positive and negative interaction between two or more components.

Module 8: 39 System Parameters
• System parameter is defined as any factor that defines a system and determines (or limits) its performance. The parameter typically describes the characteristics of a system. There are 39 parameters that typically set the characteristics of most systems.

Module 9: 40 Inventive Principles
• Inventive principle is a basic generalised rule that is accepted as fact, works in exactly the same way consistently and is usually followed as a basis of reasoning or explanation of the invention. Altshuller screened 200,000 patents in order to find out what kinds of contradictions were resolved by each invention and the way it was achieved. He synthesised down to 40,000 patents and from this he developed a set of 40 inventive principles.

Module 10: Contradiction Matrix
• A systematic method of solving engineering contradictions without trade-off solutions. User identifies improving and worsening features of the engineering system.

Engineers and managers who are involved in product design and development, or any individuals interested to embrace the TRIZ methodology for problem-solving.

Dr. TS Yeoh was a Principal Engineer, formerly attached to Intel Corporation. He worked for Intel for more than 25 years. He started as a Product Quality & Reliability and Failure Analysis Engineer in 1987. While working, he obtained his MSc and PhD in Physics from Universiti Sains Malaysia.
His technical focus is on Manufacturing Improvements, Theory of Inventive Problem Solving (TRIZ) and Manufacturing/Device level Electrostatic Discharge (ESD).
Dr. Yeoh has conducted many facilitation sessions and worked with engineers across different countries including the United States, China, Costa Rica, Philippines, Vietnam, and Malaysia.
He has published articles in journals and conference proceedings which include the IEEE International Reliability Physics Symposium and IEEE Transactions on Semiconductor Manufacturing journal.
He has also authored two books entitled “TRIZ: Systematic Innovation in Manufacturing” and “TRIZ: Systematic Innovation in Business & Management”. Dr. Yeoh is one of the founders and president of the Malaysia TRIZ Innovation Association (MyTRIZ).

2 days (9:00 am – 5:00 pm)

PSDC Members: RM800/pax
Non-Members:   RM800/pax
Discounted rates are available for group registrations (3 or more pax).


13 - 14 February 2017
11 - 12 May 2017
18 – 19 July 2017
12 – 13 September 2017
16 – 17 October 2017